20th Century, Business, History, Intercession, Minnesota, Uncategorized

Betty Crocker

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“The Betty Crocker Cooking School of the Air”

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Betty Crocker, General Mills’ symbol of the perfect homemaker, will become known to nine out of ten American women by 1940. Created in 1921 to answer letters about baking problems, she becomes a network-radio personality and cookbook author, and lends her name and changing image to hundreds of products.*

Betty Crocker became the personification of Washburn Crosby Company which later grew into General Mills. The iconic radio station WCCO, whose call letters are an acronym of the company’s name, was rescued by Washburn Crosby to become her voice. “According to Fortune magazine in April 1945, she was the second best-known woman in America, following First Lady Eleanor Roosevelt. Betty Crocker was known as the First Lady of Food.”**

Lord, how does one pray for a “First Lady”, especially a fictional one? We constantly interact with icons and symbols in the present era: through smartphones and devices, in all kinds of advertising, and through mascots of our favorite sports teams. You also use the power of symbols and icons, Good Shepherd, and lead Your sheep to better know and remember You.

I will begin with thanking You for the impact of Betty Crocker on the state of Minnesota. How many millions or billions of bags of beautiful Gold Medal Flour did she sell? How many farmers, truckers, railroad workers, dockworkers, millers, and barge crew members were kept employed by her friendly voice and baking tips? How many families ate dinners, cookies, and pies that were touched by her red spoon? For these, and so many other unmentioned aspects, I give thanks to her creators, the voice of WCCO, and the Washburn Crosby Company.

Will You bless this company and the genius of personifying the fairly mundane product of spring wheat flour? Will You help the businesses of Minnesota to take joy in meeting the needs of its customers because they are worthy persons created in Your image? Will You bless the imagery of service that Betty Crocker implies: to her family, for her friends, and to herself through the soul-feeding acts of cooking and baking?

“And I will set up over them one shepherd, my servant David, and he shall feed them: he shall feed them and be their shepherd.” Ezekiel 34:23 ESV***

* P.T.H. cites timeline formerly at this URL: mnhs.org/about/dipity_timeline.htm
The Minnesota Historical Society Web site, http://www.mnhs.org, is fantastic! Check it out! Images are from https://images.google.com/?gws_rd=ssl; again, an amazing resource!
**https://www.bettycrocker.com/menus-holidays-parties/mhplibrary/parties-and-get-togethers/vintage-betty/the-story-of-betty-crocker#!
***http://biblehub.com/ezekiel/34-23.htm

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19th Century, Agriculture, Business, History, Industry, Intercession, Jesus, Minnesota

Washburn ‘A’ Mill Explodes May 2, 1878

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The mill explodes when flour dust in the air inside it ignites. The explosion kills 18 workers, destroys five other mills, and decimates the surrounding area. Debris lands in Saint Paul, and the shock is felt in Stillwater. The event brings instant notoriety to Minneapolis.

The tragic explosion leads to reforms in the milling industry. Ventilation systems and other precautionary devices will be devised in order to prevent further tragedy.*

Lord, this explosion truly impacted our state and city for decades. Will You forgive us our bitter root judgements of this event? Will You forgive any rash words and thoughts spoken by the rivals of the houses of Pillsbury and Washburn that may still be with us today? Will You cleanse the land, and the river from the bifurcations of this blast?
If the root sin of pride is an issue, (because of its largesse), will You forgive and release all the inheritors of this separation? We need You to provide our food! We welcome You to Minnesota, to the Falls of St. Anthony! Come and ‘be present at our table Lord!’

*P.T.H. cites timeline formerly at this URL: mnhs.org/about/dipity_timeline.htm
The Minnesota Historical Society Web site, http://www.mnhs.org , is fantastic! Check it out! Images are from https://images.google.com/?gws_rd=ssl; again, an amazing resource!

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19th Century, Business, Faith, farming, History, Industry, Intercession, Jesus, Minnesota

King Wheat 1859  

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Minnesota’s first shipment of spring wheat is warmly received in Chicago–marking the start of an agricultural export that will become King in coming years. Production grows wildly as railroads connect farms to inland markets.

“Minnesota or that part of it known as Cottage Grove has gone to wheat. Men work in wheat all day when it does not rain, lounge round talking about wheat when it is wet, dream about wheat at night, and I fear go to meeting Sabbath Day to think about wheat.”
-Rev. George Biscoe, in a letter to his sister, August 21, 1862.*

Jesus, thank you for the blessing spring wheat has been to our state! Imagine how miraculous it felt to find a strain of grain that liked northern climes and short summers? Thank You for their generous yields, and the kind and rich soil that produced them! Thank you for ability of farmers, past and present, to focus on the work You have given them. Will You continue to bless the farmer of Minnesota, and everyone who works to bring our food to market?

Will You forgive the judgments the farmers of MInnesota have made against You? Will You forgive our grumblings about the weather, the length of the seasons, and any other rash words we have spoken against You? Will You forgive the judgments made between farmer and city-folk? Will You forgive us when we allow our passions to overtake us; even something as innocent as a desire for better grain?

*P.T.H. cites timeline formerly at this URL: mnhs.org/about/dipity_timeline.htm
The Minnesota Historical Society Web site, http://www.mnhs.org , is fantastic! Check it out!

 

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